Izola
Product Artwork, Product Packaging, Catalog
Client: Izola
Studio: Aesthetic Movement
Industry: Gift, Accessories
Design Director: Maria Pastore
Lead Designer: Bryan Barham
The Aesthetic Movement team provided creative direction and strategy for the development of the Izola line. As a designer at A/M, I created concepts, design, and product packaging for several pieces — from initial sketching to providing mechanical files for production.
A key objective of the Izola catalog refresh was to make the piece more user friendly for the wholesale customer. To do this, we chose to create a new organizational system and layout for the book based on its major categories. We used the brand typography to create a new hierarchal system and also worked with Izola’s photo team to communicate our design needs. The results provide a more refined and digestible solution that utilizes a clean layout and full-bleed images to allow the brand’s photography to shine.
A lifestyle brand that is equal parts whimsical and masculine, Izola represents a collection of carefully curated objects for home, grooming, and travel.