Many Moons Ago

Brand Identity

Client: Many Moons Ago
Industry: Fashion, Lifestyle
Designer & Art Director: Bryan Barham

For the fashion and lifestyle brand, Many Moons Ago, I created a visual identity system that combines playful typography with pattern and texture. The custom logo references shapes seen in the phases of the moon while the textured gradient represents the evening sky as the sun sets. These assets were then used in pattern and icon systems to create a versatile toolbox of elements for the start up brand.

Created by designer and founder of Loutette Lingerie, Latimberly Johnson, Many Moons Ago is a direct-to-consumer fashion and lifestyle brand that’s both affordable and eco-friendly. With an appreciation for the past and an eye to the future, Many Moons offers bold and contemporary fashion for every season of the moon.